During the coronavirus pandemic, many food businesses started offering takeaway and delivery for the first time. While lockdown restrictions prevented cafes, pubs and restaurants from providing their usual table service, they looked for new ways to keep trading and to meet increasing consumer demand for ‘click and collect’ and home delivery. Which is where Menu… Read more »
QR Code menu table talkers
Instantly download an attractive table talker/table tent complete with your QR code when you add your menu to Menu Guide You asked, we responded. In these challenging times for the hospitality industry it’s really important that your customers trust the hygiene measures at your food business and have confidence that it’s safe to dine with… Read more »
Easy to ask about allergens?
According to the Food Standards Agency (FSA) “It’s #easytoASK about allergens”. But how easy is it? And who should be asking? The #easytoASK campaign The FSA is, in their own words, ‘encouraging food businesses to make it easier for their customers to ask for allergen information when taking orders or reservations.’ Their #easytoASK campaign, launched… Read more »
Marketing your food business
Hospitality is a very challenging industry where competition is fierce and margins are tight. Maximise your chances of success by using these marketing tips to attract and retain loyal customers. 1. Look after your website Make sure that your primary selling tool is: – Responsive: designed to look good and work well on different devices;… Read more »
Should calories be on the menu?
A scientific study has again raised the question of whether restaurant menus should have to show the calorie content of dishes. The CEDAR study Researchers from The Centre for Diet and Activity Research (CEDAR) at Cambridge University analysed data from the 100 most popular UK restaurant chains by sales in 2013. They sourced nutritional information on… Read more »
Is Menu Guide a mobile app?
The choice is yours If you have a food allergy or intolerance, there are currently than 200 mobile apps available to help you eat safely. Designed to provide a good user experience, these apps offer consumer-focused features like personalisation, push notifications and instant updates. Many use your smartphone’s existing functions, like GPS location, to serve… Read more »